Most Popular Rewards Programmes in New Zealand
Honest, independent guides — how each programme works, what it’s worth, and how to maximise value
Club+ at New WorldClub+ Dollars on every shop at ~140 New World stores in a free rewards programme: spend them at the till or convert to Airpoints Dollars. Replaced the old Clubcard on 15 June 2026.
Everyday RewardsWoolworths NZ's free supermarket rewards programme — earn points at Woolworths, FreshChoice, bp and g.a.s., redeem for $15 vouchers or Airpoints Dollars.
Koru (formerly Airpoints)Air New Zealand's frequent flyer programme (rebranded from Airpoints in April 2026) — earn Airpoints at 40+ NZ partners, redeem for flights, upgrades or gift cards.
Farmers ClubFarmers, NZ's largest department store chain, runs a free loyalty programme across its 59 stores: 8% back on beauty, 1.6% on fashion and 0.8% on home.
AA MembershipNew Zealand's largest motoring association — annual membership covering 24/7 roadside assistance plus discounts at 45+ travel, entertainment and auto partners.
PAK'nSAVENZ's cheapest supermarket chain (59 stores) — joins Foodstuffs' Club+ programme from June 2026 to spend Club+ Dollars and unlock fuel discounts, but doesn't earn points.
Whitcoulls RewardsWhitcoulls, NZ's largest bookstore chain (50+ stores), runs a free rewards programme: earn 1 point per dollar, redeem 100 points for $5 back. Effective 5% return on books and stationery.
Gilmours Benefits & RewardsLoyalty programme for NZ's largest wholesale food supplier — businesses earn Airpoints Dollars on 18,000+ wholesale lines across 8 Cash 'n Carry stores.
SuperGold CardNZ government discount card for residents 65+ — thousands of business discounts plus free off-peak public transport across most regions. Costs nothing and never expires.
Spotlight VIP ClubCoupon-based loyalty club for NZ's largest fabric and craft retailer (22 stores), free to join: exclusive VIP discounts, category coupons and storewide 30% off events.
Countdown (now Woolworths)Countdown is now Woolworths, and its Onecard became Everyday Rewards on 1 February 2024: 1 point per $1, and a $15 voucher per 2,000 points.
Supercheap Auto ClubSupercheap Auto, NZ's largest auto parts retailer, gives 5% back as store credit across 41 stores in a free programme, plus member-only pricing. Credit expires after 28 days.
Living RewardsUnichem and Life Pharmacy's free rewards programme: earn points on prescriptions, health and beauty across 300+ NZ stores, ~6.67% effective return.
Subway SubcardSubway NZ's free fast-food rewards programme (3.5% back as Reward Dollars at ~150 stores, plus member-exclusive deals) closed on 31 August 2026.
Club+Foodstuffs' free rewards programme covering New World, PAK'nSAVE and Four Square — earn Club+ Dollars at New World, spend them at any of the three.
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